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The Good Placebo Effect/ by Dr. Frank Lipman

Too often Modern Medicine forgets that this relationship is crucial. As long ago as 400 BC, Hippocrates wrote: "The patient, though conscious that his condition is perilous, may recover his health simply through contentment with the goodness of the physician." Throughout history, a good bedside manner and a doctor's warmth were acknowledged as having an important therapeutic effect. Unfortunately doctors today talk about not giving "false" hope, yet they often engender false fears, which can undermine your ability to heal. Although we should never underestimate the seriousness of any medical problem, at the same time, we should not underestimate the ability of the patient to mount an exceptional response.

In childhood, most of us experienced a healing relationship with our parents or another adult, such as a grandparent or a teacher. They soothed us and eased our physical and emotional wounds with their love and affection. Think back on the times your mother kissed a scratch to make it better. That simple act of nurturing alone was effective medicine stimulating the powerful self-healing capacity of the body. This kind of care should be a component of the doctor-patient relationship, too. I continually observe how a good relationship with my patients lays the foundation for positive outcomes and stimulates their innate ability to self-heal.

Although we take it for granted, the body is engaged in self-healing all the time. When you cut yourself, your body heals the wound. When you get a cold, your body's immune system usually fights it off after a few days. Your body is continually healing and repairing itself. In fact a lot of what I do in my practice is remove obstacles to healing so the body can heal itself.

And it is well accepted that the belief in something can stimulate the body to heal itself. In the scientific community the positive impact this has on healing is known as the placebo effect. The placebo effect, which has a negative connotation in Western Medicine, is really the body healing itself. In fact I believe the art of medicine is putting the patient's belief system to work and stimulating the placebo effect.

Doctors generally disregard this phenomenon because it is beyond their control, and researchers try to limit its impact on their studies since about one-third of the patients in clinical trials typically improve even when given non-active substances such as sugar pills instead of the actual medication.

Interestingly, doctors are using this placebo effect frequently without patients even realizing it. Take sore throats for example: most sore throats are caused by viruses, yet frequently patients are given antibiotics and get better even though antibiotics don't work against viruses. So it is the belief in the antibiotics and not the antibiotic per se, which makes people get better. In other words, the belief in the antibiotics or the doctor stimulates the body's own healing capacity or the placebo effect.

And the negative is true too. Just as our minds can create wellness, they can create sickness from projected beliefs. This is called the nocebo effect, since it is the placebo's negative counterpart. Here is an all too typical example. You leave your doctor's office frustrated, angry, and possibly anxious because he didn't address your questions. The nocebo goes into effect.

Over the centuries, medicine was always considered an art and wise physicians would mobilize every possible medical resource, including the patient's own healing system. It is only fairly recently, in our pursuit of science, that we doctors often forget this. We know more about the disease and less about the patient. Over the years I have learned that my knowledge of medicine and the many alternatives I have studied is important, but who I am and how I am with patients is even more important. When I work with patients, I always think to myself "How can I also stimulate his or her placebo response?"

No matter what your diagnosis or treatment, it is essential to believe in your doctor and the treatment you receive. In addition, a strong relationship with your doctor, built on honesty, trust, clear communication and compassion sets the stage for healing and contributes to your wellbeing.

Here are a few ways to stimulate your placebo response:

• Seek out a doctor who treats you as an individual and has respect for your role in your healthcare, one that listens to you and respects your beliefs, attitudes and emotional responses. Remember, character is as important as knowledge.

• Your doctor should be an advisor or consultant, someone who has expertise and knowledge beyond your own, but someone who is willing to partner you on your health journey.

• Look for a doctor who knows about alternatives to Mainstream Medicine or works with practitioners who practice them. He or she should help you choose what's best for you without any attachment to any system or dogma.

• In difficult situations or when facing complex medical decisions, weigh your options carefully and believe fully in the course you have chosen.

Follow Dr. Frank Lipman on Twitter: www.twitter.com/lipmo

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